magazine cover analysis

 

 

Masthead	The top section of a newspaper which gives the paper’s title, price and date
Strapline	Memorable phrase that is associated with the magazine.
Cover line	Titles of stories featured in the magazine
Main cover line	The most important article featured, grabs the audience’s attention (featured article)
Main image	The dominant image on the cover
Barcode	Used for retailers
Skyline	A list of keywords featured at the top of the cover
Thirds	The upper and left third are the most important. why?
Prop	An image of an item
Puff / Boxout	A smaller image/text to stand out from the rest of the information (puff=circle. boxout=square)
Buzzwords	Exclusive, free, new, special edition
Banner	A block of colour with info inside, usually stretches the width of the cover

 

Headline	The title of the article
Subheading	Additional info found beneath the headline (Crosshead)
Byline	The author of the article
Pull quote	A quote taken from the article, with the font/size colour changed.
Drop Cap	The first letter of the article enlarged.
White space	Empty space in the spread, used to break up the content (negative space)
Border	Empty space around the edges
Column	Standard layout of magazines
Spread	Pages of a magazine that should be viewed together (usually two)
Caption	Information about an image.
Mode of address	The way the magazine/article addresses the audience. Formal, casual, direct (for images too)